Event structure

A focused week, in four parts.

From workshops and panels to structured networking and VIP roundtables, every session is built to help you create clarity and drive results. The full session-by-session agenda is kept under wraps until the event — like the best ecommerce conferences do. Below is the structure so you can plan around it.

  1. 01 Tuesday · Nov 3 VIP & Mastermind

    Pre-Event VIP Mastermind

    An invite-only roundtable for VIP and Mastermind ticket holders. Strategic collaborations, high-level brainstorming with industry titans, and an intimate VIP dinner that night for forging partnerships.

    • Roundtable format — small groups, deep conversations
    • Hosted by Michael Michelini and confirmed speakers
    • Closes with the VIP dinner
  2. 02 Wed–Thu · Nov 4–5 All tickets

    Two Full Days of Core Conference

    Inspiring keynotes, case studies, interactive sessions, and dedicated networking breaks — morning insights through evening celebrations. The future of cross-border ecommerce, talked about honestly.

    • Keynotes from 7- and 8-figure operators
    • Interactive workshops with structured time for questions
    • Catered lunches, both days
    • After-parties, both evenings
  3. 03 Thursday · Nov 6 Add-on · ticketed separately

    Post-Conference Paid Workshops

    Optional hands-on advanced sessions for sellers who want to go deeper. Each workshop is a focused half-day with one expert. Preparatory dinner follows.

    • AI-Powered Ecommerce Strategies — with Can Chan
    • Product Launch Mastery in 2026 — with Colin Raja
    • Preparatory dinner that evening
  4. 04 Nov 7–10 · Chiang Mai Mastermind tier only

    Cross Border Mastermind Villa Retreat

    4 days, 3 nights in a private mountain retreat in Chiang Mai. Daily chef-prepared meals, sunrise networking breakfasts, private cultural and wellness experiences, and transportation throughout the retreat. Ultra-exclusive — capped to preserve the intimacy of the room.

    • Private mountain retreat stay (4 days, 3 nights)
    • Daily chef-prepared meals
    • Sunrise networking breakfasts overlooking the mountains
    • Private cultural and wellness experiences
    • Transportation throughout the retreat
    • Exclusive mastermind dinners with speakers
Live working schedule

The agenda as it takes shape.

Synchronized from BalloonGrid. Times, titles, rooms, and speakers may change while the agenda is marked draft.

Open live schedule →

Tuesday, November 3

VIP Half-Day Workshops

draft
Speaker to be announced Main 180 min

VIP Dinner & Speaker Networking

draft
Speaker to be announced TBA 120 min

Wednesday, November 4

Day 1: Round Table Discussions and Networking

draft
Speaker to be announced Main 45 min

Day 1: Opening / Day Alignment

draft
Mike Michelini Main 15 min

Day 1: Speaker Session 1 (TBD)

draft
Speaker to be announced Main 40 min

Day 1: Morning Coffee Break / Networking

draft
Speaker to be announced Main 20 min

Day 1: Speaker Session 2 (TBD)

draft
Speaker to be announced Main 40 min

Day 1: Speaker Session 3 (TBD)

draft
Speaker to be announced Main 40 min

Day 1: Lunch Break

draft
Speaker to be announced Main 100 min

Day 1: Speaker Session 4 (TBD)

draft
Speaker to be announced Main 40 min

Day 1: Rapid Fire Intros

draft
Speaker to be announced Main 40 min

Day 1: Afternoon Coffee Break / Networking

draft
Speaker to be announced Main 20 min

Day 1: Speaker Session 5 (TBD)

draft
Speaker to be announced Main 40 min

Day 1: Interactive Panel / Closing Day Session

draft
Speaker to be announced Main 40 min

Day 1: Round Table Networking

draft
Speaker to be announced Main 60 min

Day 1: Free Time

draft
Speaker to be announced TBA 60 min

Day 1: Evening Activity / Afterparty

draft
Speaker to be announced TBA 120 min

Thursday, November 5

Day 2: Round Table Discussions and Networking

draft
Speaker to be announced Main 45 min

Day 2: Opening / Day Alignment

draft
Mike Michelini Main 15 min

Day 2: Speaker Session 1 (TBD)

draft
Speaker to be announced Main 40 min

Day 2: Morning Coffee Break / Networking

draft
Speaker to be announced Main 20 min

Day 2: Speaker Session 2 (TBD)

draft
Speaker to be announced Main 40 min

Day 2: Speaker Session 3 (TBD)

draft
Speaker to be announced Main 40 min

Day 2: Lunch Break

draft
Speaker to be announced Main 100 min

Day 2: Speaker Session 4 (TBD)

draft
Speaker to be announced Main 40 min

Day 2: Rapid Fire Intros

draft
Speaker to be announced Main 40 min

Day 2: Afternoon Coffee Break / Networking

draft
Speaker to be announced Main 20 min

Day 2: Speaker Session 5 (TBD)

draft
Speaker to be announced Main 40 min

Day 2: Interactive Panel / Closing Day Session

draft
Speaker to be announced Main 40 min

Day 2: Round Table Networking

draft
Speaker to be announced Main 60 min

Day 2: Free Time

draft
Speaker to be announced TBA 60 min

Day 2: Evening Activity / Afterparty

draft
Speaker to be announced TBA 120 min
It's an amazing place for sellers who want to learn and grow. New techniques, new strategies for improving your ranking, how you can remove some negative reviews, SEO hacks, a little bit of TikTok, and of course just meeting people, meeting other sellers. It's a very good and open atmosphere here.
Junior
Amazon seller · CBS 2025
It's been a great experience, more than what we expected. Met some great people, some great names in the industry, learned a lot, made some good prospects and potential clients. The people and the environment here is so friendly. We have dinners, we have parties, we hang out and we do the serious talks as well.
Ashhar Ali
Make Brands Big · CBS 2025
Watch the story
Junior
Amazon seller · CBS 2025
Watch the story
Ashhar Ali
Make Brands Big · CBS 2025
Cross Border Summit · 2026 · Fellowship

The room only forms once a year.

November 3–5, 2026 · Chiang Mai Orchid Hotel, Chiang Mai, Thailand. Early-bird from $579.

Theme · Fellowship Date · Nov 3–5, 2026 Venue · Chiang Mai Orchid Hotel From · $579